Saturday, July 5, 2008

INTERNAL COMMUNICATION



SUMMARY
For the success of any organization for it to have a strong internal communication system is very important. As it is internal communication that will keep the various departments of the organization connected and help they work in tandem with one another.
An important part of internal communication is the employees of the organization. It is vary necessary for the organization to pay attention to the needs of its employees. Employees today are very educated and expect to have a give and take kind of relationship with the organization they work for. They expect challenging work and want to be appreciated for the same.
Goals for internal communication have to 1st been set and then implementation has to be started. Various forms of internal communication are
Informal discussions between employees and supervisors this is a good form of communication as employees can express their needs freely and get feedback on their performance.
Intranets—here employees can quickly and easily check important news events etc
Monthly magazines—are good form of internal communication where people can get information about its various centres.
Bulletin boards—here short important messages can be immediately posted for all the employees to read.
Emails Company websites are other important forms of internal communication through which employees can stay connected with each other and with the company.

INDUSTRIAL EXAMPLE & PERSONAL EXPERIENCE

The organization I was working in before I started to study i.e. HSBC BPO had an internal communication system where in it used the methods of intranets to keep us posted on the happenings around the other centres of the company. It also made use of the bulletin board system to tell us urgent messages. If it was a message of personal nature it was either mailed to the employee of the person was told about the same via the supervisor.

REFERENCE
http://en.wikipedia.org/wiki/Internal_communications
http://www.managementhelp.org/mrktng/org_cmm.htm
http://books.google.co.in/books?hl=en&id=PXF7Fqh2FsEC&dq=internal+communication&printsec=frontcover&source=web&ots=6EOiRkCBOG&sig=Tg--zdx46cIcWJwYPr75VsFgPVE&sa=X&oi=book_result&resnum=5&ct=result

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